[Cartoon] "I wouldn't worry about it. This is Marketing's Headache!"

John Vasko

John Vasko is responsible for AIChE's online community and content. John works with constituents to create compelling content that serves members and visitors to AIChE.org, AIChE.org/ChEnected, Engage.aiche.org and numerous other sites. He specializes in creating content strategies, digital product development, and social media campaigns. He has more than 20 years' experience working and consulting with companies to develop and improve their digital media brands.

March 26, 2010

How many of you have passed the buck to marketing? Come on, be honest!

What's your story?

credit: Alex Gregory/The New Yorker Collection/www.cartoonbank.com

Comments

As a marketer, I really relate to this. It seems that when sales were down, marketing was always blamed for not doing a good enough job. But when sales were up, it was the sales people that were heralded!

I read your blog often and I just thought I’d say keep up the terrific work!

Thanks Maryln. Feel free to spread to word for us via http://www.facebook.com/chenected or just by e-mailing colleagues. Thanks for you comment!

Thanks for sharing, I found this article, while looking for some downloads and ran across this site, thoughtful comments and good points made.