John Vasko
John Vasko is responsible for AIChE's online community and content. John works with constituents to create compelling content that serves members and visitors to AIChE.org, AIChE.org/ChEnected, Engage.aiche.org and numerous other sites. He specializes in creating content strategies, digital product development, and social media campaigns. He has more than 20 years' experience working and consulting with companies to develop and improve their digital media brands.
The London Science Museum is running a fascinating exhibition called Trash Fashion: Designing Out Waste. With inexpensive labor to produce clothing, apparel prices have dropped and according to the London Museum's Science News, we're spending a third more on clothing than we did a decade ago.
When you add in that fashion trends come and go with the drop of a hat, an incredible amount of waste is created. Here are a few bits of info according to the London Science Museum News site:
- More than a million tons of textiles end up in landfills each year
- The average household contributes 26 items of wearable clothing to landfills each year
- Fashion designers scrap 15% of fabric during the design process
- Dying of fabrics account for 17-20% of worldwide water pollution

- Technologists use nanotechnology to develop a material called Morphotex. One textile company employes ultra-thin and alternating layers of polyester and nylon to create a multitude of colors. This eliminates the use of dyes.
- Making coloring part of the creation process of synthetic fabrics helps to reduce waste, explains Richard Blackburn, an expert in coloration technology from the University of Leeds and a company called DyeCat.
- Creation of eco-friendly enzymes during material processing and in wool to make it softer, more environmentally friendly, and shrink less.
- Using corn to develop polymers that help create a designer dress.
- Use of 3-D body scans to create clothing tailored to your exact measurements can reduce waste and look better on you. The Guardian put together a video explaining this technology:
Video: 3D body scanners and how to grow edible clothes
source: Guardian.co.uk Andy DuckworthTrash Fashion Exhibition Flickr Gallery:
The London Museum created a Flickr Gallery that shows photos of refashioned clothes from the public.Thoughts? Comments? How much clothing do you go through every year?
Source--Trash Fashion Image: http://antenna.sciencemuseum.org.uk/trashfashion/" Source--Richard Blackburn Image: http://leeds.ac.uk
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